To create a fully meshed website, you need to interlink all of your pages. If you have a large website (e.g. over 75 pages), you will need to establish some sort of heirararchy. For smaller sites, it’s not always necessary.
Linking patterns.
Let's create a sample website with the following pages:
Page A: home page
Page B: contact us
Page C: category pages
Page D: product 1 page
Linking Strategy 1.
Suppose you created a basic link structure. It looks like this:
A links to B and B links to A
A links to C and C links to A
C links to D and D links to C
A
/ \
B C --D
This link structure does NOT share linking power effectively among the pages. There needs to be improvement.
Linking Strategy 2.
A better way, to arrange link structure, looks like this:
A links to B and B links to A
A links to C and C links to A
B links to C and C links to B
C links to D and D links to C
A
/ \
B--C-–D
The only change is connecting B and C to each other. It’s better. However, not the best.
Ideal Linking Strategy.
Looking at the previous link structure, it still does not provide maximum linking power. Let's bring D into the loop.
A links to B and B links to A
A links to C and C links to A
A links to D and D links to A
B links to C and C links to B
B links to D and D links to B
C links to D and D links to C
A -- B
¦ X ¦
C -- D
Conclusion.
You now have a fully meshed site. It effectively distributes linking power between all pages. This way, it doesn't matter where the spider comes into your website. Everything is one level away.