GRML -> Articles -> Affiliates ->

Affiliate Marketing Residual Income

Affiliate Marketing Income.

My approach, to earning income with affiliate marketing, is largely based on "whether a website is a final destination or a go-between". For me, this is the key issue of how to create a website, its structure, its design, income partnerships, content, and marketing. Residual Income

Buying Chain.

Think of each website as a mini-business plan. This helps to position each website in the "buying chain". In my opinion, if a website is a resource, there is no correlation between that factor (the content) and making more money as in affiliate marketing. Everything depends on where the content is positioned, in the buying chain.

The buying chain has 3 steps, in affiliate marketing.
  • User searches or clicks to find a list of relevant sites to find potential info about a potential purchase.
  • User visits a website providing buying info, or qualification, they need.
  • User purchases or returns later to purchase.
Obviously, this is a very simplified model. However, it gives insight into how to position a website in the buying chain. After all, if they don't buy (buying is any action from your site, e.g. a click), you don't get paid.

Residual Income content.

Usually, content offered as a resource tends to get in the way of a buying message. Without a call to action, CTR to any external products is lower. This includes competing advertising (from non-affiliate sources).

As an example, consider a "review" or "comparison" or "comment" targeting a particular group of products. It is much more "buying" information, than how to put together a PC.

When comparing one website to another, in the exact same niche, consider where it is in the buying chain. Suppose they are in different parts of the buying chain. In this case, the figures of CPC, EPC, CTR, etc. differ massively, between two websites, because of their proximity to a purchase. Residual Income

Positioning a website.

Theory aside, first choose an industry to target. Next, identify several niche areas and several competitive areas within that industry. Both require different strategies. Get a feel for competing websites, destination websites (i.e. everything in the buying chain).

Look at design and content. Consider what a user wants to do after landing at one of these sites. With this information, position your website as close to the final stage of the buying chain as possible. This results in higher CTR and higher earnings. Residual Income



Copyright © 2002-2008 www.grmlbrowser.com. All Rights Reserved.
Xanga Myspace LiveJournal | free pics images | free My space Backrounds